ONEtoONE has advised the Dutch company, Destino Holdings, on the acquisition of the Spanish company Doblemente, a developer of an ERP for travel reservation and booking systems. This purchase is part of Destino's planned acquisition strategy to establish a leading platform for inbound tourism potential in Spain and the Americas.
Destino Holdings is a business acquisition platform, with strong technical and business fundamentals, created to enhance inbound tourism through technology solutions. Its investment thesis has a focus on new age travel, accelerating digital transformation, changing travel habits, sustainability and a commitment to a future where travel planning and booking is in inbound tourism, with local tour operators selling directly from their destination.
It was created by businessman and entrepreneur, Eddie Lubbers, who began his career on platforms such as Booking.com, Lastminute.com and Expedia Inc, all pioneers in the application of new technologies to travel booking and reservation systems. He then embarked on inbound travel business in the Caribbean with the founding and development of the company Caribbean Travel Network, which had a turnover of USD 25 million and was forced to close as a result of the economic impact of the COVID pandemic. Eddie Lubbers now applies his accumulated experience in inbound tourism and travel digitalisation to the Spanish market, with a view to global expansion, through the activity of Destino Holdings.
Doblemente is a Spanish company, founded in Alcoy in 2002 by Mr. Pau Ferri, focused on the development of an ERP booking system for incoming travel agencies, ski resorts and other tour operators. Doblemente's reservation system has handled more than 1 billion euros in bookings with more than 11 million passengers having successfully completed their bookings.
The system offers a unique solution for reservations, operation, reporting, invoicing, XML sales, XML purchasing and website integration, valid for both B2B and B2C business. Doblemente has achieved a stable portfolio of clients including:Viajes Baqueira Beret, Grandvalira, Ineedtours and other clients in destinations in Spain, Latin America and Europe.
The acquisition by Destino Holdings will support Doblemente in adding new functionalities to its products, as well as expanding its promotional and sales services. It plans a major expansion, acquiring new customers in destinations in Spain and America.
The transaction has been advised by a team led by Vicente Bosque and Ignacio Trigo from ONEtoONE Corporate Finance and RCD Abogados, as a law firm specialising in technology and entrepreneurship, which has advised on the legal aspects of the transaction.
ONEtoONE Group
ONEtoONE is a Spanish mulitnational company with two divisions:
ONEtoONE Corporate Finance, specialized in M&A advisory in the middle-market.
ONEtoONE Asset Management, which manages European Private Equity Funds.
ONEtoONE currently has 38 offices in 22 countries throughout Europe, North America, South America and Asia, with a team of more than 150 experts in Corporate Finance and Private Equity.
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