EchoWi is a technology startup specialized in Generative Engine Optimization (GEO), a new discipline focused on how brands appear in responses generated by artificial intelligence. The company has developed a SaaS platform that enables businesses and agencies to measure, monitor, and optimize their visibility in assistants such as ChatGPT and similar tools, turning AI into a new marketing channel that can be measured and managed.

The company, founded by Luis Antón (CEO) and Maher el Ouahabi Khirat (CTO), has closed a €750,000 seed round led by Successful Fund I FCRE. The transaction reinforces the fund’s commitment to teams building infrastructure around structural shifts in digital distribution.

EchoWi’s value proposition addresses a clear challenge: an increasing number of consumers now consult AI systems directly before making purchasing decisions, while most brands remain unaware of what AI says about them or whether they appear in those key moments. EchoWi enables companies to regain visibility and control over this new touchpoint by providing metrics, analytics, and optimization capabilities in what has until now been an opaque environment for businesses.

The startup already works with several multinationals and with a company listed on Spain’s IBEX 35, validating the relevance of the problem for large corporations. The investment will be used to accelerate product development—particularly in automation and optimization. Among its objectives are tripling its client base, consolidating its leadership in Europe, and accelerating international expansion while continuing to build the GEO category.

With this transaction, Successful Fund backs a founding team with global ambition in an emerging category that is redefining how brands manage their digital presence.

About Successful Fund

Successful Fund is a venture capital fund focused on early-stage investments, backing teams with long-term vision and strong execution capabilities. The firm actively supports its portfolio companies by providing capital, strategic networks, and scaling support to maximize growth and international positioning

Fuente: Successful Fund

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