Trison, Europe’s leading integrator of digital signage, audiovisual systems, digital content, and innovative solutions, has announced that L GAM, an international investment company, will acquire together with its founding shareholders and management team, who will reinvest meaningfully, 100% of the company from majority holders, the leading private equity firm in Spain, Portobello Capital, in order to foster the next phase of Trison’s growth and value creation.
Carlos Saavedra, Founder and Chairman of Trison, and Alberto Caceres, CEO of Trison, said: “We are tremendously proud of what Trison has achieved over the past years, consolidating its leadership in its core markets, establishing new lines of business, and becoming a trusted and technology-driven partner to retailers, auto dealers, shopping malls, sports’ arenas, and corporations in Europe and around the world. We are excited about entering into a strong partnership with L GAM, which will empower Trison in the next chapter of its growth by contributing their international reach, expertise, and value creation capabilities.”
Felipe Merry del Val, founding partner of L GAM, said: “Trison is an outstanding company with a unique value proposition as a scaled and tech-enabled provider of mission-critical digital services to enhance customer experience and journeys across a number of industries globally. We are impressed by the way Carlos, Alberto, and the rest of the team have developed and continuously expanded the Trison platform over the years, building it into the partner of choice for clients across its ecosystem. Investing in impactful, leading, and technology-enabled business models is at the core of L GAM’s strategy, and we feel privileged to partner with management as Trison enters a new phase of organic and inorganic growth.
Iñigo Sanchez Asiain, Founding Partner at Portobello Capital, added: “Our journey with Trison has been a remarkable story of transformation, growth, and success, and importantly a successful partnership with a world-class management team led by Chairman Carlos Saavedra and CEO Alberto Caceres whom we thank for the tremendous effort and achievement. We are very confident about Trison's continued success in their future exciting endeavors.”
Founded in 1993 in La Coruña, Trison is a global company dedicated to the digitization of spaces to generate unique experiences through the integration of audiovisual systems, spectacular content, and innovative sensory marketing solutions. Trison is the European leader in audiovisual integration and one of the top digital integrators worldwide. Trison is expected to earn €113m in Revenue for 2023, has 15 offices in 12 countries, deploys over 3,000 projects per year, and is specialized in global brand rollouts for the fashion & apparel, automotive, and luxury.
L GAM is planning to invest in further product development to strengthen and expand Trison’s offer and service range as well as to continue consolidating the industry worldwide through acquisitions. Management’s focus will be on building technological capabilities, further enhancing its client-centric solutions, and driving continued organic and inorganic growth.
The transaction is anticipated to close in November 2023. Further terms of the investment are not being disclosed.
About Portobello Capital
Founded in 2010, Portobello Capital is a leading alternative asset manager in Southern Europe. It has €2bn of assets under management across 7 different Private Equity strategies and invested across more than 20 European companies. Portobello backs industry leaders, partnering with its managers and founders to implement ambitious growth plans, with a strong focus on internationalization and sector consolidation.
For more information about Portobello Capital, please visit http://www.portobellocapital.es.
Advisors
Canaccord Genuity acted as a financial advisor, A&M as DD advisors, and Garrigues as legal advisors to the sellers, while AZ Capital and EY acted as financial advisors, EY as DD advisors, and RCD and Paul Weiss as legal advisors to L GAM.
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