Motoreto, the business intelligence technology solution used by dealerships and used vehicle distributors, has successfully closed a new investment round of over €300,000 through SegoFinance, a leading alternative investment platform. The round attracted participation from numerous investors, reflecting market confidence in the company’s business model and growth potential.

Founded in 2020, Motoreto has evolved into a robust SaaS platform designed to meet the new technological demands of the automotive sector. It processes more than 6 million vehicles and over 50 million data points daily—actively and in real time. The platform provides a tool that helps dealerships and distributors maximize revenue and improve operational efficiency through dynamic pricing management, forecasting of supply trends and inventory turnover, and automation of transactions. This enables clients to increase profitability by identifying the optimal moment to buy or sell.

The capital raised through SEGO is part of a larger funding round that will enable Motoreto to accelerate its growth, strengthen its tech team, and expand its commercial presence in new regions. In addition, part of the investment will be allocated to developing new features to further enhance user experience and solidify the company’s position in the B2B2C market.

The transaction was executed through SEGO Venture, the venture capital arm of Grupo SegoFinance, a participatory investment platform specializing in real economy opportunities. With this milestone, SegoFinance reaffirms its role as a key player in Spain’s alternative investment ecosystem, connecting startups with a broad community of investors committed to innovation and business growth.

Fuente: SEGOFINANCE

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