Tacmind, the tool created to help brands appear and be accurately represented within responses generated by AI models like ChatGPT, Perplexity, or Claude, announces a €2.4 million funding round. The tool was born after years during which the team built technological solutions used by thousands of businesses, stemming from an internal need: understanding how AI was describing their own products and why that visibility was impossible to measure with traditional tools.
We are experiencing a radical shift in digital behavior. Users no longer browse—they ask questions.
“People will no longer click on links; they will ask questions. And in that world, what matters is not just ranking, but appearing in the answer. If your brand isn’t there, it disappears,” says Alex Casals, CEO of Tacmind.
An internal need turned into a market solution
While developing software for business management, the team noticed that AI models were increasingly influencing how users discovered brands. However, no company knew whether it appeared in those responses, how it was described, or what factors influenced its visibility.
Tacmind was initially created as an internal tool to monitor how ChatGPT mentioned their own platforms. The impact was so evident that they decided to turn it into a full product.
“We realized that brands were losing visibility without even knowing it. AI is already the primary discovery channel, but no one was measuring how brands were represented within those responses,” explains Casals. “Tacmind was born to solve our own problem first and then the problem of thousands of companies that depend on being found in this new environment.”
In addition, the team identified a very clear gap in the market:
“We saw that many marketing professionals don’t know where to start. There’s a lot of misinformation mixing SEO and AEO (AI Engine Optimization), which creates confusion. With Tacmind, we want to provide clarity, methodology, and a solid technical foundation.”
The goal is to position the platform as the reference for teams that need to truly understand how AI visibility works.
Designed for marketing teams and agencies
Tacmind is designed to be used by both internal marketing teams and agencies seeking new ways to measure impact, improve narratives, identify opportunities, and optimize content for AI models. The platform allows users to understand where a brand appears, how AI describes its products, what external information affects its reputation, and what actions can improve that presence in a matter of days.
This makes Tacmind an essential tool for professionals in branding, content, acquisition, digital PR, and SEO/AEO strategy.
The new layer of visibility: AI Answers Visibility
Tacmind analyzes where a brand appears in generative responses, how frequently, in what contexts, and with what tone. It identifies the prompts that trigger mentions, compares visibility against competitors, and evaluates external signals—such as directories, reviews, Wikipedia, Reddit, or media—that influence how AI interprets a brand.
The platform also recommends concrete actions to improve that visibility: technical website optimization, content, semantic structure, presence on third-party platforms, or external trust signals.
Top-tier investors back the vision
The company is backed by international top-tier investors. CUSP Capital, a fund known for investing in high-growth tech startups like Zalando, Delivery Hero, and Klarna; Stage 2 Capital, a Boston-based fund supported by GTM leaders from companies such as Zoom, Asana, Oracle, Salesforce, Snowflake, Smartsheet, Toast, and HubSpot; and THCAP, a firm supporting tech projects with high scalability potential.
The backing of these funds positions Tacmind as one of the best-positioned European projects in the new AI Visibility category.
Momentum to lead the new era of discovery
The funding will accelerate integrations with leading conversational models and support go-to-market initiatives. Additionally, Tacmind will expand its optimization module so agencies and marketing teams can implement quick, measurable improvements.
About Tacmind
Tacmind is the AI visibility platform that helps brands understand and improve how they appear in responses generated by ChatGPT, Perplexity, Claude, and other AI engines. Founded by experts in software, AI, and product strategy, Tacmind combines advanced analytics, content optimization, and external signal auditing to help brands—and the agencies that represent them—be visible, understood, and recommended in the new era of generative discovery.
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