Barcelona-founded electric scooter rental service Cooltra Motorsharing has acquired Eos Connectivity, a next-generation connected mobility platform that has already been powering of Cooltra's fleet. This strategic acquisition indicates a significant step in Cooltra’s continued consolidation of the European shared mobility market and rapid scalability.
Founded in 2006 as a response to a need for a reliable rental service, Cooltra has evolved to become the largest moped-sharing service in Europe with a fleet of 20,000 motorcycles, 600 electric bicycles, and 400 employees. Cooltra's services are available in Barcelona, Madrid, Valencia, Seville, Rome, Milan, Turin, Lisbon, Paris, and Turin. Also in the Benelux, under the felyx brand.
Eos Connectivity is the next generation connected mobility platform,empowering operators and OEMs alike with its API-centric solutions. Since its foundation, it has been supported by EIT Urban Mobility, an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union, that operates in Spain, Italy and Portugal. Eos has also been accelerated by Bcombinator, propelling growth and training the entrepreneurs for driving the expansion towards an exit.
Timo Buetefisch, CEO and founder of Cooltra: “This is a pivotal move that marks the dawn of a new era for Cooltra. With Eos already powering 50% of our fleet, this integration underscores Cooltra's unwavering dedication to revolutionizing urban mobility, ensuring that our riders experience nothing short of excellence every time they embark on their journey. For Cooltra, this move not only strengthens our commitment to cutting-edge mobility solutions but also propels us toward unprecedented innovation. Together, we are poised to redefine the future of connected mobility.”
This acquisition of Eos comes shortly after Cooltra boughtDutch ridesharing platform felyx who continue to operate under the new ownership, but in their own name, in both the Netherlands and Belgium and struggling Parisian Cityscoot in February earlier this year. In significantly increasing its customer base in recent months, Eos Connectivity’s solution acts as an investment to ensure clean transition periods and affirms the ability to continue scaling.
Miguel Vera & Jordi Bruña, co-founders of Eos Connectivity: “We started our journey nearly 4 years ago with one of the best travel partners we could have ever wished for, Cooltra. And thanks to the EIT’s 5G Accelerator Program, who helped us consolidate the foundations of our company, we were prepared to tackle the challenge of providing service to one of the most demanding clients of the shared mobility space. It is a great honour for us to be finally announcing the acquisition of Eos by Cooltra, whose constant insights & collaboration helped us build an amazing product that we’re really proud of. In this next phase, we’ll strive to continue providing the best connected mobility experience and to keep on adding new connected vehicles to our IoT lineup, hand in hand with our now parent company.
Both Cooltra and Eos Connectivity jointly thanked Bcombinator for the support given through the acceleration program and for being the M&A advisor on this operation. Erik Brieva, President of Bcombinator: "We are immensely proud to have contributed playing a key role in the acquisition of Eos Connectivity by Cooltra. This acquisition not only validates the potential we saw in Eos but also highlights the strength of our network and expertise in fostering innovative startups. We look forward to seeing the continued success of Eos under Cooltra's leadership and are excited about the opportunities it brings for the future of connected mobility."
EIT Urban Mobility Investment and Portfolio Manager, Matteo Consonni commented: “We are proud to have supported Eos Connectivity on its journey within our portfolio at EIT Urban Mobility, and we are confident that this acquirement by Cooltra will drive innovation and enhance accessibility in sustainable shared mobility”
About Cooltra
Cooltra was founded in Barcelona in 2006 as a group of people committed to transforming cities into more sustainable, safe and efficient places. Over time, the company began to implement mobility solutions within everyone’s reach, responding to any need, becoming a leading international company by creating new rental models that have spread all over Europe: sharing and renting two-wheel vehicles for individuals, companies and Public Administrations alike.
For more information visit: https://cooltra.com/
About Eos Connectivity
Eos provides a complete connectivity, tracking and asset management solution for vehicles in several fields such as shared mobility, fleet management, etc., which enable its end customers to locate and interact with their vehicles through the use of IoT (Internet of Things) devices and an API-centric platform to which these IoT devices are connected. The Eos platform also allows its end customers to build their own use cases with it.
About EIT Urban Mobility
EIT Urban Mobility, an initiative of the European Institute of Innovation and Technology (EIT), a body of the European Union, aims to accelerate solutions and the transition towards a user-centric, integrated and truly multimodal transport system. As the leading European innovation community for urban mobility, EIT Urban Mobility works to avoid fragmentation by facilitating collaboration between cities, industry, academia, research and innovation to solve the most pressing mobility challenges of cities. Using cities as living labs, its industry, research and university partners will demonstrate how new technologies can work to solve real problems in real cities by transporting people, goods and waste in smarter ways.
For more information visit:www.eiturbanmobility.eu.
Bcombinator is a Startup Venture Corporation born with the objective of building successful startups and investing in international founders. With a portfolio of more than 50 startups, this accelerator is positioned as a leading all-in-one hub for entrepreneurs: incubator, accelerator, coworking and Venture Capital. Bcombinator seeks to be Europe's leading player in the process from ideation to product-market fit and aims to expand internationally in order to offer its services further afield and meet a growing demand.
For more information visit: www.bcombinator.com
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