HUNOSA Empresas and SODECO back ProaSur with a €1.15 million investment

HUNOSA Empresas, in collaboration with the Society for the Development of Mining Regions (SODECO), has formalised a joint investment of €1.15 million in Proasur, an Asturian company specialising in international museographic and scenographic projects. This initiative is part of the “We Back You” campaign, aimed at showcasing companies that are transforming the economic fabric from within the region.

Founded in 1991, Proasur is headquartered in Olloniego (Asturias) and has established itself as one of Europe’s leading companies in technical museography, exhibition design and industrial scenography. From its facilities in Asturias, the company delivers projects in more than 20 countries, combining creativity, industry and technology.

An integrated model with global reach

The company provides a fully integrated service covering conceptual design, manufacturing, technology integration, installation and maintenance of exhibition spaces. Its team of more than 60 professionals —including designers, architects, audiovisual technicians and industrial specialists— enables it to undertake complex and highly customised projects.

Among its most notable projects are the Qatar Olympic Museum in Doha, the cultural complex WOW – World of Wine in Porto, the Oman Across Ages Museum in Nizwa, the refurbishment of the Strasbourg Zoological Museum and the Argan Museum in Morocco, among others. The company has also delivered projects in destinations such as Dubai, Cairo and Kuwait City, further consolidating its international positioning.

Investment to strengthen industrial capacity and employment

The investment led by HUNOSA Empresas and SODECO aims to strengthen Proasur’s industrial capacity, enhance its competitiveness and consolidate its operations in Asturias. Specifically, the funds have been allocated to:

Expanding production capabilities, including a new metalworking and technical finishes line
Renovating the exhibition showroom in Olloniego
Digitalising internal processes
Strengthening operational capacity to undertake large-scale projects

This growth plan includes the creation of 23 new jobs over the next five years, primarily technical and creative roles, contributing to the development of a sustainable, high value-added industrial ecosystem in the Mining Regions.

Creative industry with territorial impact

Proasur exemplifies a business model that combines cultural industry, technological innovation and strong local roots. Its activity generates skilled and stable employment, promotes specialised training and energises local supplier networks, demonstrating that it is possible to compete in international markets from Asturias.

In 2025, the company received a Special Mention for “Best International SME” at the Exporta Asturias Awards, recognising its global reach and commitment to the region. It also participates in initiatives related to the circular economy promoted by the Principality of Asturias.

Backing local talent

Through this investment, HUNOSA Empresas reaffirms its commitment to supporting business projects that generate economic and social value in mining regions. Proasur’s trajectory demonstrates that innovation can emerge from traditional industrial environments, helping to retain population, attract talent and project Asturias’ productive capabilities onto the global stage