Itinerary, Spain’s leading personalized travel planning platform, secures nearly €300,000 in funding and welcomes new investors Acamo Controls and consulting firm TK Analytics Group, alongside existing backers such as Casticapital FO — an expert in the tourism sector—and several business angels.
This financing round aims to accelerate growth, continue investing in technology, and expand the company’s international presence.
The AI-driven traveltech platform announces nearly €300,000 in funding and the entry of prominent investors Acamo Controls and TK Analytics Group, who will bring technological and innovation expertise.
Founded less than five years ago, Itinerary has evolved from an early-stage startup into a consolidated platform with a database of more than 30,000 tourist points of interest across Spain, France, Italy, Portugal, Turkey, and Japan. This new capital injection will further boost its international expansion, supported by growing revenues and a loyal community of users. The platform currently serves tourism professionals in seven languages: Spanish, English, Italian, Japanese, Arabic, French, and Chinese.
A story of steady growth
Founded in 2020 by Spanish entrepreneurs Daniel Parra-Montalvo and Manuel de Morales, Itinerary was born with a clear vision: to respond to the changing demands of travelers, who increasingly seek unique, personalized experiences. Unlike traditional travel agencies offering standardized packages, the platform creates tailor-made itineraries based on each traveler’s tastes, interests, and budget.
What sets Itinerary apart
The company’s key differentiator lies in its technological and personalized approach. Itinerary combines proprietary algorithms with artificial intelligence to analyze thousands of activities and locations, classified into more than 100 categories (from castles and museums to beaches, gastronomy, and sports).
The platform also integrates a proprietary metasearch engine that automatically connects itineraries with flights and hotels tailored to the chosen budget, often at more competitive prices than traditional platforms. On top of this, Itinerary includes quality restaurant recommendations and access to local tour guides, making the planning experience a complete and unique service. For these reasons, it has become an essential tool for tourism professionals, its current main audience.
A vision for the future of tourism
The tourism industry is undergoing rapid transformation: travelers want unique experiences tailored to their interests and seek digital tools that save them time and money during planning.
“Itinerary is at the forefront of this evolution: we want to democratize access to truly personalized travel, leveraging artificial intelligence and an intuitive user experience,” says Daniel Parra, CEO and co-founder. “We believe the future of tourism lies in platforms that not only organize but also inspire and accompany travelers throughout their journey, offering a fully personalized, end-to-end experience accessible to everyone.”
With the new funding—advised by Youandlaw, a legal firm specialized in startups and entrepreneurship—Itinerary will strengthen its technological development, expand its database to more countries, roll out new mobile features, and reinforce its network of affiliates and strategic partners, particularly tour guides and transportation companies, connecting them directly with end customers.
About Itinerary
Itinerary is a Spanish web application founded in 2020 that enables users to create personalized travel itineraries within minutes using proprietary algorithms and artificial intelligence. The platform also integrates hotels automatically and provides tailored flight, dining, and local guide recommendations. Today, Itinerary operates in several European and Asian countries with the vision of becoming the global leader in digital travel planning.
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