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Shopery raises €1.2 million from Antai, K Fund to help bring local businesses online

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According to different studies, more than 112,000 small businesses in Spain still do not sell online. The numbers are even greater in Latam or even across Europe. This situation is a consequence of three main factors: knowledge -or lack of- about how to manage online operations, setup and maintenance time and budget constraints.

In order to solve this and help small and local merchants sell online, Barcelona-based Shopery has created SaaS (Software-as-a-Service) solution for the creation and management of marketplaces.

“We believe that marketplaces are the opportunity for small merchants and SMBs to start selling online”, says Franc Vidal, co-founder and CEO of Shopery. “Marketplace operators take on the role of acquiring traffic and sales for the merchants, by investing in advertisement and promotions, in technology, in logistics and in many other aspects. Thus reducing the time, budget and knowledge requirements for small businesses, adapting to their lack of digital maturity”.

While this could previously be achieved thanks to ad-hoc developments by agencies and other entities, Shopery has developed a key-in-hand solution to create a marketplace in a matter of minutes and help bring merchants onto the platform. "Shopery it's a all-in-one solution which allows clients to create a marketplace from scratch, new online stores for merchants and also integration with third-party marketplaces", comments Vidal.

Although independent marketplaces can sign up for Shopery and start using its software to bring local shops online, the company is currently targeting partnerships with the public sector, commercial associations as well as value-added partners to help bring more businesses online.

In order to expand Shopery’s reach as well as to continue with the development of the product, the company co-founded by Franc Vidal, Julian Gomez, Miguel Vicente and Gerard Olive has recently closed a €1.2 million round of funding from Antai Venture Builder, K Fund and other investors.

Fuente: Shopery

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