Etiya Bilgi Teknolojileri Yazılım Sanayi ve Ticaret A.Ş., a software company providing customer experience focused on AI-driven digital transformation, sold minority shares to QMI, a Canadian leader in telecommunications, entertainment, news, and media.

Founded in 2004, Etiya is a leading software company providing customer experience focused on AI-driven Digital Transformation with its own award-winning product portfolio. Etiya has more than 1,200 employees and offices in 3 continents and 7 countries.

Its microservice-based architecture, DevOps methodology and AI-driven portfolio provide a competitive advantage to its customers by bringing agility and flexibility into their business. Etiya provides turn-key, end-to-end digital transformation to many customers worldwide from different sectors including telecom, finance and retail.
Founded in 1950, Quebecor is a Canadian leader in telecommunications, entertainment, news, and media. Quebecor is one of the most successful integrated communications companies of the industry.

With over USD 1 billion in yearly revenues, Quebecor employs more than 10,000 people in Canada. Located in Montreal, its head office draws on the expertise of more than 150 talents, serving the various subsidiaries of the organization.

“The AI-driven CRM software and services of Etiya are global, and superior to its international peers in terms of price, adoptability, agility and efficiency. And QMI was the first to notice it,” says Niso Adato, partner at Clairfield Turkey. “Etiya’s international expansion has just begun.”

Clairfield International acted as exclusive financial advisor to Etiya Bilgi Teknolojileri Yazılım Sanayi ve Ticaret A.Ş.

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