Filmin, A pioneering VOD (video on demand) platform in Spain, has given entrance in its capital structure to Nazca Capital, a Spanish private equity firm focused on investing in the Spanish mid-market, that has acquired a majority stake in the company, replacing Metropolitan Filmexport and Vertigo Films. Filmin‘s objective is to consolidate its positioning in Spain and Portugal, and to develop an international expansion of its specialized service offering quality films and series, mainly European, in order to take advantage of the boom in the VOD market, whose demand has been multiplied by 9 in the last 3 years.
Headquartered in Barcelona and founded in 2007, Filmin is a platform with a complementary positioning as compared with the large generalists, based on an offer mainly of films and series, novelties and classics, with a clear cultural vocation. This editorial approach allows Filmin to present an extensive catalogue of 15,000 contents, the largest in Europe by subscription. Filmin expect to close 2020 with a turnover of around € 15 million.
Filmin is also characterized by a clear innovative vocation, which will continue to be one of its pillars in this new phase. It was the first VOD platform with a subscription model in Spain, developing the first online film festival (Atlàntida Film Fest) and being a pioneer in simultaneous premieres on the internet and cinemas.
The project will continue to be led by Juan Carlos Tous, José Antonio de Luna and Jaume Ripoll, founding partners of Filmin, who have in-depth knowledge of the audio-visual sector and who maintain their position as shareholders of the company. Likewise, most of the original shareholders remain in the shareholding.
Nazca will provide Filmin with its experience in developing growth projects in companies, as well as its knowledge in subscription business models. Seaya, the Spanish leader in Venture Capital, has also joined the company’s shareholding and will add its technology knowledge as well as its experience in fast growing international expansion projects.
Juan Carlos Tous, Filmin’s Founder and CEO says “The arrival of Nazca and Seaya allows us to make Filmin’s internationalization dream come true. Their experience will be a key boost for the project, allowing us to consolidate our position at a time when the major players in the VOD platform market compete in a global market”.
Álvaro Mariátegui, Nazca Capital’s Co-Founder and co-CEO has commented “We are very excited about our involvement in the Filmin project, due to its growth potential, culture of innovation, unique and differentiated positioning and top management team. Our willingness is to maintain the editorial essence and identity of Filmin, with an offer focused on complementary content for film buffs”.
Mediobanca, PWC and Pérez Llorca have advised Nazca on this deal and Audiconsultores, Garrigues and Sabatellini & Associats have advised the sellers.
About Nazca
Nazca is a Private Equity firm specialized in the Spanish mid-market. Nazca leads its market segment, both by volume of deals and profitability. Since 2001 Nazca has accomplished 71 transactions and has a portfolio that today comprises 11 companies. This deal confirms Nazca’s strong investment commitment in the Catalonian region, where the company has developed 30% of its projects (e.g. Agromillora, Guzmán Gastronomía or IDP). For more information, please visit www.nazca.es
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